Representation of Gender

Many modern music videos support Laura Mulvey's theory of the Male Gaze. It suggests that women in music videos are over-sexualised, wearing provocative clothing and serving the sole purpose of attracting the male gaze.

A music video that supports this theory is:

The women in this video are clearly being used for the purpose of display. We can see that the men are fully clothed as opposed to the women who wear near to nothing, which emphasizes the fact that they are being used as "sexual objects". The lyrics also suggest that women are being objectified against their will.